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Company News

December 1, 2007

Net Applications Releases Major Upgrade to Market Share Site


Net Applications, leaders in web based applications that measure, monitor, and optimize websites, has released a major upgrade to its site that tracks the market share of browsers, operating systems and search engines.  The site has been enhanced with the following features:
  • Reporting of all data by country, region, city and even postal code.
  • Tracking of top ISPs worldwide and by country.
  • Weekly data in addition to monthly reporting.
  • Reporting of screen resolutions by country and operating system.

    The market share site can be found at http://marketshare.hitslink.com.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    August 4, 2007

    Net Applications Announces New Partner Program General Availability


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, has released its new partner program.  This highly anticipated release incorporates several key new features, including:
  • Full white-label versions of Net Applications products where we bill for you through a third-party billing company.
  • The ability for partners to customize menus on co-branded and fully-branded versions of Net Applications products.
  • Web analytics provided for branded products.  Partners will be able to analyze visitor behavior and the effectiveness of their marketing campaigns on their branded versions of Net Applications products.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    June 15, 2007

    Net Applications Announces Partner Program Beta Release


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, will release a beta version of its new partner program on June 25, 2007.  This highly anticipated release incorporates several key new features, including:
  • Full white-label versions of Net Applications products where we bill for you through a third-party billing company.
  • The ability for partners to customize menus on co-branded and fully-branded versions of Net Applications products.
  • Web analytics provided for branded products.  Partners will be able to analyze visitor behavior and the effectiveness of their marketing campaigns on their branded versions of Net Applications products.

    The beta will initially be released to the Net Groups advisory panel, then expanded to incorporate a wider audience of existing partners.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    March 15, 2007

    Net Applications Reaches 7,000 Registered Partners


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, has reached 7,000 registered partners.  Net Applications has seen strong growth in signups for our white-label partner program, as well as our co-branded reseller program.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    January 2, 2007

    Net Applications Market Share Site Adds Windows Vista Tracking


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, has added market share tracking for Windows Vista.  The site can be found at http://marketshare.hitslink.com.

    The Net Applications market share site is a free site that provides reports for operating system, search engine, and browser share on a monthly basis.  The data is aggregated from 40,000 websites that are predominantly ecommerce or corporate sites.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    November 14, 2006

    Net Applications Enhances Geo-Location Enabled Reporting


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, has released a significant upgrade to its flagship web analytics product, HitsLink.com.  The new release incorporates new reporting capabilities for exit link and download tracking.  With the release, users can see which geographic areas, down to the zip code, where visitors are downloading files and exiting their website.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    August 1, 2006

    Net Applications Forms Net Groups Advisory Panel


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, has formed an advisory panel of leading partners in order to enhance the functionality of all Net Applications products.  This panel consists of industry experts that will be instrumental in future product development.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    June 19, 2006

    Net Applications announces the release of SearchTerms.com


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, proudly announces the release of www.SearchTerms.com. This online service provides search term analysis for your website, helps determine effective search terms relevant to your site, shows you the average and maximum cost per click data for your selected search terms and the number of average clicks they receive. SearchTerms.com analyses this information to help you determine whether to optimize for a search term or to bid.

    SearchTerms.com provides a detailed analysis of your search terms and maintains the history so that further analysis can be performed over time. Optimization tools available with Searchterms.com are Search Engine Readiness Report and Search Term Density Report.

    Using Hitslink with Searchterms.com provides a powerful internet marketing tool that provides a detailed, in depth analysis of your search terms and their performance. All of the reporting tools available in Hitslink can be found in Searchterms.com such as Scheduled Reporting, Report Bookmarking , Data Export and much more.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    May 15, 2006

    Net Applications announces Report Web Services for Hitslink


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, announces the addition of Report Web Services to Hitslink.  The addition of Report Web Services gives programmatic access to all the reports within the application. The report web service is based on industry standard SOAP technology.

    Our philosphy on the architcture of the report web service is to provide a simple, unchanging interface that provides access to reports within the application. You can use the report web service to create custom dashboards or a variety of other interfaces that access report data.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    Februray 13, 2006

    Net Applications announces the release of Surveyware.com


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, announces the release of Surveyware.com. This new product is a survey and analysis tool that provides users the ability to survey their customer base and analyze the results. Currently, Net Applications is offering Surveyware.com at no cost for the Site polling feature for websites. The Enterprise version of Surveyware is scheduled to be released later this year.

    The Site Polls include: Geolocation services to enable automatic location of susrvey takers, Advanced reporting capabilities, drill downs, trend analysis, segmentation of data down to the individual respondent. Restrict repeat respondents by I.P. address and other methods and Scheduled reporting.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    December 12, 2005

    Net Applications announces the addition of Geo Location Tracking to Hitslink


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, announces Geo Location Tracking.  This feature is now available to at no extra fee to all customers of Hitslink , the number one tracking software for SME's.

    Features include: geographical mapping of where visitors are coming from, the names of the organization, city and state of your visitors. Click fraud reporting, already provided in Hitslink, shows geographically where repeated clicks are coming from for easier recognition of possible click fraud. Geo Location Tracking is a useful tool for marketing. Target your advertising where you are receiving the most visitors by city, state.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    November 19, 2005

    Net Applications Announces Availability of HitsLink 4.0


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced that they have released version 4.0 of their HitsLink web analytics product.

    > HitsLink 4.0, available now, includes numerous commonly requested enhancements in addition to significant new features to help you get the most from your website and keyword marketing programs. 

    Scheduled(Reports)

    Now users can schedule daily, weekly or monthly reports that can run for any timeframe, delivered any time of day, in any format (HTML, PDF, Excel, etc.).  These reports can be fully customized within the user interface and are accessed via the bookmark icon.

    Unlimited I.P. Address Range Blocking

    For customers that work in large organizations that don't want internal visitors tracked, we now offer the ability to block an unlimited number of ranges of I.P. addresses. This feature can be found in the Setup menu under Exclude IP Ranges from Tracking.

    WordTracker(Integration)

    WordTracker is a database of terms that people search for derived from hundreds of millions of searches. You enter a search term, and we tell you how often people search for it and how much competition there is for the search term. With this data, we provide a Keyword Effectiveness Index (KEI) that measures the popularity of a search term against the amount of competition for the search term. This helps you find niches to maximize your search engine traffic. This report helps you find all keyword combinations that bear any relation to your business or service - many of which you might never have considered. Perform many different style searches, including thesaurus-based searches for the most effective keywords. Access WordTracker from the Tools menu in HitsLink.

    Compare Your Site to Market Share Data

    See how your site's client data compares to the average site in our network. For example, see if you're not tracking a specific browser version, or if your site is receiving less than average traffic from a search engine. This data can be used to optimize your site. This feature is found in the Market Share menu in HitsLink

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    June 10, 2005

    Firefox Continues to Erode Microsoft Dominance


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced through its monthly Web site traffic analysis that Firefox continues to sway users away from Microsoft's Internet Explorer.

    > FireFox reached 8% during the month of May up from 7.38 % in April. FireFox's gain is Microsoft's loss whose base dipped to 87.23% in May down .77% from April of 2005. Safari also gained a modest tenth of a percentage posting 1.91% in May 2005. Most other browsers experienced little change during the same time period.

    "While 87-percent market share may seem like market dominance, the numbers are revealing an average of .5 to 1% loss of users each month," noted Dan Shapero, Chief Operating Officer of NetApplications. "FireFox is gaining traction with early adopters and its popularity and adoption rate are starting to tap into mass-market acceptance as buzz continues to build."

    May 2005 Browser/Market Share:
    Microsoft Internet Explorer - 87.23%
    FireFox - 8.06%
    Netscape - 1.64%
    Safari - 1.91%
    Mozilla - 0.58%
    Opera - 0.51%
    Other - 0.07%

    HitsLink is NetApplications' flagship product providing advanced website statistics and analysis for webmasters and eMarketers alike. The data has been collected from over 40,000 Hitslink.com-monitored global Web sites.

    > Please feel free to use this data in your reports or articles; simply source it as, "Data for this article was compiled from global traffic statistics from Web sites tracked by NetApplications' HitsLink.com."

    The HitsLink Enterprise Service starts at $14.95 per monthly subscription. A free trial is available at www.HitsLink.com/trial.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    March 1, 2005

    Net Applications Announces Availability of Click Fraud Reporting with Hitslink Website Statistics and Keyword Analytics


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced that they have released click fraud reporting capability with Hitslink Enterprise (HLE) Website & Keyword Analytics.

    > Hitslink Enterprise now include tracking and reporting of repeat visitors from pay per click campaigns, such as Google’s Adwords and Yahoo() 's Overture.  In addition to providing a first line of defense for the identification of fraudulent clicks, HLE also offers the ability to set up email alerts and notifications based on user defined thresholds for Click Fraud.

    > "Click Fraud has become an increasing concern to our customers, said Dan Shapero, Chief Operating Officer of Net Applications.  Providing detailed information unusual traffic patterns is a logical extension to our flag ship product Hitslink Enterprise."

    With no additional fees, Hitslink Enterprise now includes Click Fraud tracking.  This feature reports repeated visits from uniquely identified site visitors who are referred by most pay-per-click programs.  The reporting provides number of clicks, page depth, I.P. address, url with country code extension, date, time, browser/agent settings, campaign source and search terms.  The Hitslink Enterprise Service starts at $14.95 per monthly subscription.  A free trial is available at HitsLink.com/trial.

    > In addition, email alerts can be set up with thresholds for rules such as number of visits and page depth to help proactively warn customers that Click Fraud may have occurred.

    "Within 24 hours of deployment we were able to identify and report click fraud abuse stemming from our pay per click marketing programs", said Kevin Pond – Marketing Director of America’s Pride Online.  "I sleep better at night knowing that Hitslink is our first line of defense for click fraud identification."

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    November 17, 2004

    Net Applications Announces Availability of Integrated Alexa Data with Hitslink Website Statistics and Keyword Analytics


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced that they have integrated Alexa Web Information Service with Hitslink (HLE) Website & Keyword Analytics.  Hitslink Pro and Hitslink Enterprise now include Alexa traffic rank, link and related links using XML data feeds.  Alexa's data covers hundreds of millions of sites and when combined with your Web site statistics can be used to enhance your site marketing and optimization efforts.

    > "Alexa data combined with a company’s Web site statistics provides unprecedented insight to a Web site, said Phil Vizzaccaro, President of Net Applications.  By supplementing information from Alexa about your site, referral sites and visitor data, a site marketer or webmaster can identify new sources of site traffic, and extend their reach across the web.  Hitslink now includes Alexa Web Information in its link popularity reports, referral detail reports, campaign analysis and eCommerce transaction detail reports.  Through the integration of Alexa Web Information, Hitslink users can identify additional sites related to referral URLs.  This helps web marketers find additional sites for back links.  Additionally, Hitslink customers can now research related sites to those that transact on their website to identify additional prospective customers.  Net Applications is the perfect vehicle for showing the power of combining Alexa Web Information Services with Internet enabled applications like HitsLink, said Geoff Mack – Alexa Director of Products.  "Hitslink’s tight integration with Alexa creates a powerful synergy combining HitsLink’s detailed site analytics with Alexa’s Web-wide site information."

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.

    > About Alexa - Founded in April 1996, Alexa Internet grew out of a vision of Web navigation that is intelligent and constantly improving with the participation of its users.  Alexa is a subsidiary of Amazon.


    August 3, 2004

    San Jose, CA.  Net Applications Announces HitsLink 3.0 Now Available to Private Label Partners


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced that they have version 3.0 of their popular HitsLink Website Statistics Service is now available to private label partners.

    > HitsLink makes it easy for SEOs, eMarketers and internet ad agencies to extend their brands by offering their customers private labeled website statistics to analyze their site for search engine marketing & optimization efforts.  With no software to install, their customers can be up in minutes tracking visitor behavior, search terms, conversion tracking and more in a service that fully reflects the branding and identity of their SEO & eMarketing agency.  Offering 100's of statistics on such as performance of pay-per-click programs from Google’s Adwords vs. Yahoo’s Overture side by side with organic results from most other popular search engines is a natural extension to any internet marketing practice.

    "Version 3.0 is the best version yet!  The new features will save me hours of time each month.  Improved navigation, date locking and saved reports makes for faster access.  I also appreciate the printer friendly version of each page and the new export formats. " Dean Craig - Marketing Consultant - Got WWW?.

    "Got WWW has been using the private labeled version of HitsLink for over two years now - for all of our SEO clients. It certainly helps us keep our current customers happy, and showing a prospective client the reports is one of the best sales tools we have ever had."

    > The latest version of HitsLink has been tested by over 1,000 customers.  It includes numerous commonly requested enhancements in addition to significant new features to help get the most from website and keyword marketing programs.

    Release highlights include:

    New Search Engine Reports:
    - Pages by Search Engine
    - Search Terms by Search Engine
    - Pages by Search Engine and Search Terms
    - Search Engine Trend Report (Total Search Engine Referrals)

    Enhanced(Navigation)
    - Report Drill Down
    - Context Menus for Drill Around
    - New Date Calendar
    - Column Filtering
    - Add, combine and bookmark reports for customer snapshots
    - Printer Friendly Reports
    - Email & Export support for Word (Mac & Windows), Excel, HTML, PDF, CSV, RTF and Word Perfect

    Other(Reports)
    - Average Page Views by Visitor
    - Average Time by Visitor
    - Average Time Spent on Page
    - Average Time Spent on Site
    - Up to 1000 latest visitors detail

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    June 28, 2004

    Net Applications Announces Availability for HitsLink 3.0 Advanced Website Statistics and Keyword Analytics


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced that they have launched a version 3.0 of their popular HitsLink Website Statistics Service.

    > HitsLink makes it easy for webmasters and eMarketers to analyze their site for search engine optimization.  With no software to install, they can be up in minutes tracking visitor behavior, search terms, conversion tracking and more.  For as little as $9.95 per month you can track 100's of statistics on such as performance of pay-per-click programs from Google’s Adwords vs. Yahoo’s Overture side by side with organic results from most other popular search engines.

    "Hitslink 3 let's me go from the new visitors report directly to the pages they searched on in the search engines." said Tony Paterson, webmaster, Australian Bushcraft library (www.ausbushcraft.com.au).  This gives me an immediate idea of where my pages rank on any search engine.  It makes my mornings brighter when I see my site on page one of Google and Yahoo.

    The latest version of HitsLink has been tested by over 1,000 customers.  It includes numerous commonly requested enhancements in addition to significant new features to help get the most from website and keyword marketing programs.

    Release highlights include:

    New Search Engine Reports:

    - Page by Search Engine
    - Term by Search Engine
    - Page by Engine and Term
    - Search Engine Trend Report (Total Search Engine Referrals)

    Enhanced(Navigation)

    - Report Drill Down
    - Context Menus for Drill Around
    - New Date Calendar
    - Row Highlighting
    - Column Filtering
    - Add, combine and bookmark reports for customer snapshots
    - Print Friendly Reports
    - Email & Export support for
    - Word (Mac & Windows), Excel, HTML, PDF, CSV, RTF and Word Perfect

    Other(Reports)

    - Average Page Views by Visitor
    - Average Time by Visitor
    - Average Time Spent on Page
    - Average Time Spent on Site
    - Up to 1000 latest visitors detail

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    December 10, 2003

    Net Applications to Integrate Alexa Data Services in Hitslink Enterprise.  Cross Marketing Programs Launched.


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced that they have forged a relationship to offer Alexa Data services with Hitslink Enterprise (HLE) Website & Keyword Analytics.

    > "Our customers want a centralized place to view all information for promoting and optimizing their presence on the web", said Jon Kyte, Director of Technical Services.  Alexa’s information about a site’s rank & reach demonstrates the effectiveness of on-line marketing campaigns when combined with real-time analysis of keywords from Hitslink.

    The Alexa site information is based on a global panel of millions of users and provides important and free comparative information that would normally cost thousands of dollars.  Hitslink Enterprise will integrate Alexa rank & reach information automatically using XML data feeds.  Integration is scheduled to be generally available during Q1 of 2004.

    > "Net Applications popularity with webmasters and search engine marketers makes them and ideal partner for Alexa", said Geoffrey Mack, Product Manager of Alexa Internet.  "Their integrated delivery of Alexa content will be the deepest partner offering to date."

    Net Applications and Alexa have also agreed to promote each other’s services on their web properties.  Visitors will be able to download the Alexa toolbar from Net Applications, Hitslink, ToolShack and Submitter.net websites.  Additionally, customers will be able to sign up for the Hitslink service from the Alexa website.

    > "Alexa & Net Applications make smart business sense together, said Tom Rose President of Rosy Solutions, who specializes in technology alliances.  Combining the information of these two companies provides unparalleled insight for search engine marketers."

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    October 8, 2003

    Net Applications Announces Co-branded Reseller Program.  Website Statistics, Search Engine Submittal and Website Monitoring are now Available for Resale to High Volume Partners


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced that it has a new reseller opportunity allowing partners to co-brand HitsLink advanced website statistics, Submitter professional search engine submittal and 1stWarning website monitoring for downtime.

    > "As a Co-Branded Reseller of Hitslink I can extend my brand by offering this indispensable product to my clients, said Barbara Coll, CEO of WebMama.com (www.webmama.com) & President of Search Engine Marketing Professional Organization (www.sempo.org).  They trust WebMama.com as their search engine marketing firm to recommend tools like website statistics to ensure that their marketing campaigns are succeeding."

    Net(Applications) ' Private Label Partners offer the popular HitsLink Website Statistics program to their customers while incorporating their own look and feel.  The Co-Branded Reseller program is for high volume traffic sites that anticipate a high volume of sign ups.  Net Applications provides the infrastructure to offer and manage signups and trials.  Net Applications also handles customer billings directly via credit card and technical support.  In turn, Co-Branded Resellers can earn up to 50% margins based on customers account activity.

    > Net Applications has over 1000 private label partners who extend their brand by offering value added services from Net Applications to their customers.  These partners will now have more products to offer and with greater flexibility.

    "Our Co-Branded Reseller program provides scalable, sign up, billing and support options for high volume resellers," said Phil Vizzaccaro – President, Net Applications.  "This program is a natural extension for web site hosting services, ISP's, ASPs, ISVs and eMarketing portal vendors."

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    May 1, 2003

    Net Applications Announces Hitslink Enterprise is Now Available to Private Label Partners


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced that Hitslink Enterprise (HLE) Advanced Website Analytics is now available to its Private Label Partners.

    Net Application's Private Label Partners offer the popular Hitslink Web Site Statistics program to their customers while incorporating their own look and feel.  Net Applications has over 900 private label partners who extend their brand by offering value added services such as Hitslink to their customers.  These partners will now be able to upgrade their existing customers to Hitslink Enterprise, as well as, offer it to new customers.

    "The majority of our partners expressed interest in Hitslink Enterprise, said Phil Vizzaccaro – President, Net Applications.  Making it easy for them to offer HLE to new customers and upgrade existing customers is another way for them to differentiate their services offering."

    About Private Label Partners - This program is designed for partners who offer Net Applications services to their customers while incorporating their own look and feel.  These partners are able to offer additional products to their customers while maintaining the personal relationship through branding.  This program is ideal for web site developers, search engine placement consultants and other service organizations that have a direct relationship with their customers.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    April 8, 2003

    Net Applications Announces Hitslink Enterprise Advanced Web Analytics for eCommerce & Campaign Tracking


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced the general availability of Hitslink Enterprise (HLE).  Hitslink Enterprise Edition expands the popular Hitslink web stats service to include e-commerce and campaign tracking and reporting.  Users of HLE will now have the capability of reporting site traffic and revenue by referral source.  This capability includes tracking visitor activity by pay-per-click, banners, affiliates, search engines and key words marketing programs all in one integrated view.

    > "Thanks to Net Applications, I can offer my customers a much higher level of than I could before, said Mike Sutton, President of ASP Software Services.  The new e-commerce suite has already been a huge success with several of our clients, not only can they track the visitors on the site, but can also now see which of their advertising campaigns are working, and which need more work."

    HLE is an affordable eCommerce tracking solution.  Pricing starts at $14.95 per month.  Easy to implement, HLE tracks real time statistics by adding a tracking script to web pages to be tracked.  The e-commerce edition provides extra tracking scripts to track order results and other user definable site events, such as, downloads, lead registrations and other site specific activity.  Additionally, parameters can be added on the fly to track an unlimited number of marketing campaigns from pay per click networks (e.g. Overture) or even email marketing campaigns.  This release has already been deployed on over 1,800 websites.

    > "Now more than ever, businesses need an affordable way to track the results of their web marketing efforts, said Phil Vizzaccaro - President, Net Applications.  If you are spending any money to drive traffic to your website you need Hitslink Enterprise."

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    February 26, 2003

    Net Applications Bolsters Management Team
    Former AOL and Sprint Execs Join Company


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced the addition of Matt Hopkins and Vince Vizzaccaro to the management team.

    > Vince Vizzaccaro joins Net Applications, serving as Vice President of Business Development focused on building and expanding partner relationships in the Eastern half of the US and Canada.  Prior to joining Net Applications Mr. Vizzaccaro was business development manager Sprint E/Solutions (SDE), where he was responsible for partner relationships with Cisco, Sun and Nortel to provide E-Commerce, Internet & ASP solutions.

    Matt Hopkins joins Net Applications, serving as Vice President of Strategic Alliances focused on building and expanding partner relationships in the Western half of the US and Canada.  Prior to joining Net Applications Mr. Hopkins was Director of Business Development for Vicinity Corporation (VCNT) leader in Enterprise Location Services where he was responsible for partnerships with SBC and Microsoft.  Prior to Vicinity Mr. Hopkins served as director of business development for AOL/Mapquest (AOL).

    > "We are please to be able to attract these two individuals with accomplished track records of successful relationships, said Dan Shapero, Executive Vice President, Net Applications.  With these additions we are uniquely poised to provide ISPs, ASPs and ISVs lucrative revenue opportunities through our partner program."

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.


    February 12, 2003

    Net Applications Announces Hitslink 2.0
    Helps Customers Optimize Key Words Using Web Analytics


    Net Applications, leaders in web based applications that measure, monitor, and optimize websites, today announced the general availability of Hitslink 2.0.

    Hitslink 2.0 enables webmasters and eMarketers to better understand site visitor source and behavior by adding extensive new features to analyze key words. Additionally, numerous enhancements have been included to improve usability and performance.

    "The new features are really cool! It makes it much easier to see what my visitors are doing. In fact I have to resist spending all day spying on them." - Alan Stuart

    Included in this release is enhanced navigation, performance improvements, easier to read report templates and drill through capability on history, key word and search engine analysis reports.  This release has already been deployed on over 12,000 websites.

    "This release is designed to give our customers insight as to which keywords and search engines drive the highest quality web traffic over time, said Phil Vizzaccaro – President, Net Applications.  This information is indispensable to web masters and eMarketers alike."

    About Hitslink - Hitslink Professional provides advanced website statistics and analysis for webmasters and eMarketers alike.  Real-time tracking is easy to set up, does not require an investment in hardware or storage, and implements without programming knowledge.  Hitslink tracks 100’s of statistics, sends email alerts and analyzes visitors behavior.  A free trial of Hitslink can be found at: www.hitslink.com.

    About Net Applications - Since 1999 Net Applications has been a leading source of applications for webmasters and eMarketers.  Headquartered in Aliso Viejo, California, Net Applications distributes its services through thousands of partners and affiliates.  These services may also be found at Hitslink, Submitter, 1st Warning, SearchTerms.
  • Use our applications to measure your traffic and campaigns, optimize your site, and monitor your site for downtime!
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    Net Applications is a leader in web-based applications, with a suite of products that measure, monitor and optimize your website.
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    Earn up to 50% margins through our partner program that supports fully branding our products...
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    Net Applications Releases Major Upgrade to Market Share Site.
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    "Thanks to Net Applications, I can offer my customers a much higher level of services than I could before.  The new e-commerce suite has already been a huge success with several of our clients, not only can they track the visitors on the site, but can also now see which of their advertising campaigns are working, and which need more work.  As well as excellent technical support that actually responds to emails in the unlikely event you need to contact them.  An excellent service all round."

    -Mike Sutton, ASP Software Services
    >> READ MORE


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